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case study structure example

Apr 12,  · In this tutorial, we describe how to structure a business case study, typically the type of document that will form part of a marketing effort. Unlike other business documents, such as white papers, the structure of a case study is a little different. The difference is two-fold: one is that the sequence is not linear. Examples & Samples of Case Study. There are multiple ways of making the process of completing the assignment easier, including ordering a task at a writing service or asking other students for help. However, most of the students decide to download a case study template and try to complete the assignment on their own, using an example. The typical stages in the structure of a Case Study are: Introduction. providing some background to the case. Presentation and investigation of the case. usually looking at multiple aspects, and applying methods of analysis from your discipline Look at Example 1. The analysis is divided into parts: Part 1, Part 2 and Part 3. These are the.


How to Structure a Business Case Study – Templates, Forms, Checklists for MS Office and Apple iWork


In this tutorial, we describe how to structure a business case study, typically the type of document that will form part of a marketing effort. Unlike other business documents, such as white papersthe structure of a case study is a little different.

The difference is two-fold: one is that the sequence is not linear. Rather, we mean that the narrative — the story you share with the reader — engages them in some way. It resonates with them. Story telling devices allows us to discuss our product in such a way that it affects the reader and encourages them to learn more about the product, case study structure example. Try to use real figures and data to demonstrate your point. For example, the percentage it increased productivity, lowered costs, or improved turnaround.

Numbers gives credibility to your case study. When it is not possible to quantify an outcome, spend time to craft the case study structure example impact you achieved for your customer. Describing the situation before you implemented your solution helps orient the reader. It also creates an expectation that your solution will resolve these issues, encouraging them to continue reading.

As mentioned at the start, one of the main differences when writing case studies is to start with the case study structure examplethen work towards how you achieved this. The second recommendation is to qualify your success. This means that you find ways to demonstrate in quantifiable terms how your product or service made a difference. This is part of a series of tutorials on how to write case studies.

Remember me Log in. Lost your password? When writing your case study: Explain the outcome first, then Describe the situation before the project was started. What was the main problem, or set of issues, they were facing before your product or service was introduced? Outline the impact your product or service had, case study structure example. Here is where we need to give demonstrable proof that the implementation improved the previous situation.

Also, in terms of storytelling, without this success, the story ends on a case study structure example note. Stats, figures, and numbers bring the case study to life. This is also where you can discuss their future plans, especially if it ties in with your implementation. Case Study Structure Typically, most business documents are presented in chronological order.

You start at the beginning and work forward. However, with case studies, the sequence is different. Because in case studies, case study structure example, the reader tends to: First check if the outcome applies to their situation. So, you need to start with the outcome, then work backwards towards how you got there.

Consider storytelling. Can the reader identify with the issues they were facing? How can you show the reader that the implementation delivered more than case study structure example a list of requirements and added demonstrable value? When is the reader likely to have the same issues as your customer?

Where does the reader have the same dilemmas when selecting a vendor? This is where you should consider using storytelling techniques. In a marketing context, case studies, if written correctly, serve as a type of storytelling. How do you define storytelling? Gartner defines storytelling in this context as: Using facts and provable statements to generate interest Establishing context Conveying emotion Closing with a positive outcome The standard storytelling structure follows the following flow: Step 1: Open with the outcome The first step is case study structure example describe the final result.

What was the outcome after they used the product? It demonstrates that you can quantify the effectiveness of your product. Challenges — outline the challenges, issues, case study structure example, risks facing the customer at that time. Step 3: Describe the impact Next, we describe the impact of the challenge — not your product. Challenge — describe the impact of the challenge on your customer.

Cost — describe the potential cost if they had not acted. Costs can include different things. Missed business opportunities Inability to scale operations to meet demand Time consuming manual activities Impact on customer satisfaction Step 4: Show a resolution After establishing the need, the next step is to position your product as the solution.

To do this, your story need to how you helped your customer to: Overcome their obstacles Achieve the objectives you highlighted in the opening section of the case study Read more in the following tutorial. Summary As mentioned at the start, one of the main differences when writing case studies is to start with the outcomethen work towards how you achieved this.

As mentioned, there are three ways to do this: Increases in terms of profit, productivity, efficiency, and other such areas Decreases in costs, such as overheads, staff numbers, processing times, and other capital expenditures. Risks that your product now helps control, case study structure example against, case study structure example, and ensures you are compliant with legislation, for example.

Anthony James.

 

How To Write a Case Study: Tips and Tricks

 

case study structure example

 

Jan 08,  · Structure and Writing Style particularly if you failed to document an obvious outcome from your case study research. For example, in the case of studying the accident at the railroad crossing to evaluate where and what types of warning signals should be located, you failed to take into consideration speed limit signage as well as warning. Examples & Samples of Case Study. There are multiple ways of making the process of completing the assignment easier, including ordering a task at a writing service or asking other students for help. However, most of the students decide to download a case study template and try to complete the assignment on their own, using an example. The typical stages in the structure of a Case Study are: Introduction. providing some background to the case. Presentation and investigation of the case. usually looking at multiple aspects, and applying methods of analysis from your discipline Look at Example 1. The analysis is divided into parts: Part 1, Part 2 and Part 3. These are the.